ABOUT ME
I am a Generalist who is curious about the way people think, act, and adapt to an experience (digital or real life) and the roles technology and environment can have in influencing their decisions.
I am a Generalist who is curious about the way people think, act, and adapt to an experience (digital or real life) and the roles technology and environment can have in influencing their decisions.
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EXPERIENCE
UX Designer, Netrin Tech
UX Designer, Netrin Tech
July 2023 - July 2024
July 2023 - July 2024
Elevated the visual language of the Netrin Enhance app
Expanded the design system by introducing a consistent illustration style and a refined icon set strengthening the brand identity across the app
Led the complete redesign of Netrin’s official website
Introduction of key features like Netrin Credits, in-app referral programs, and session/app feedback, driving user retention; Revamped the UX for troubleshooting, bottom sheet settings, sidebar menu, checkpoint flow, and session reports
Elevated the visual language of the Netrin Enhance app
Expanded the design system by introducing a consistent illustration style and a refined icon set strengthening the brand identity across the app
Led the complete redesign of Netrin’s official website
Introduction of key features like Netrin Credits, in-app referral programs, and session/app feedback, driving user retention; Revamped the UX for troubleshooting, bottom sheet settings, sidebar menu, checkpoint flow, and session reports
Designer in Residence, 10K Designers
Designer in Residence, 10K Designers
Nov 2022 - March 2023
Nov 2022 - March 2023
Developed 3 comprehensive case studies, including a landing page for Pick Up Limes, Mobile app for Vipassana Meditation, and Web3 project on ‘Crypto Bridging’ for Spacekayak
Developed 3 comprehensive case studies, including a landing page for Pick Up Limes, Mobile app for Vipassana Meditation, and Web3 project on ‘Crypto Bridging’ for Spacekayak
Senior Graphic Designer, Akoi
Senior Graphic Designer, Akoi
Jan 2021 - April 2022
Jan 2021 - April 2022
Served as the lead graphic designer and point of contact for 20+ brands in healthcare, pharmaceuticals, and wellness sectors. Created pitch decks, presentations, all digital graphic designs, print collateral etc
Assisted on the research, wireframing and visual design of an Influencer marketing tool, Byinfluenzer, an automated CRM tool
Created optimized designs for Product Listing images, A+ Content, Brand Store Home and Product Pages on Amazon & Flipkart
Assisted the UI/UX team with website UI for in-house brands, Mievida, ARSH, Rehamo, and Duly
Served as the lead graphic designer and point of contact for 20+ brands in healthcare, pharmaceuticals, and wellness sectors. Created pitch decks, presentations, all digital graphic designs, print collateral etc
Assisted on the research, wireframing and visual design of an Influencer marketing tool, Byinfluenzer, an automated CRM tool
Created optimized designs for Product Listing images, A+ Content, Brand Store Home and Product Pages on Amazon & Flipkart
Assisted the UI/UX team with website UI for in-house brands, Mievida, ARSH, Rehamo, and Duly
Graphic Designer, Fitzip
Graphic Designer, Fitzip
Sept 2019 - Oct 2020
Sept 2019 - Oct 2020
Overlooking FITZIP's creative work - Mobile App screens and Web banners, social media creatives, Brand Identity & Print collateral (Posters, Brochures, standees etc.)
Overlooking FITZIP's creative work - Mobile App screens and Web banners, social media creatives, Brand Identity & Print collateral (Posters, Brochures, standees etc.)
Graphic Designer, BYG (part of Cult.fit)
Graphic Designer, BYG (part of Cult.fit)
July 2018 - Aug 2019
July 2018 - Aug 2019
Handled over 25 clients with two interns under my supervision
Design & content development for Blogs, Websites, Mobile apps and Creatives (offline & online)
Creating website designs, out of home media, social media, advertising and marketing
Create a regular publishing schedule, promote content through social media (Instagram, Facebook, Quora, Medium & Pinterest)
Handled over 25 clients with two interns under my supervision
Design & content development for Blogs, Websites, Mobile apps and Creatives (offline & online)
Creating website designs, out of home media, social media, advertising and marketing
Create a regular publishing schedule, promote content through social media (Instagram, Facebook, Quora, Medium & Pinterest)
skills
User Experience
User Interface
Userflows
Rapid Prototyping
Wireframing
Storyboarding
Visual Design
Website Design
Mobile App Design
Research
Competitive Analysis
STACK
Figma
Framer
Webflow
Illustrator
ChatGPT
Notion
Lottie
Midjourney